From GMail, to Google Earth, to Google Street View, our world has become Google's world in a matter of a decade. Not only is it great for us to use, but our constant ties to Google is great for them. Google can document our interests, needs, views, and basically anything else that we use Google for.
Not surprisingly, they have taken it one step farther. Introducing, Google Voice.
Google Voice is an exciting new tool that will change how we communicate once again. According to USA Today, "Not only will its new Google Voice service give you free phone calls within the continental U.S., it also assigns you a new phone number that forwards calls to your cellphone and land line. And it transcribes your voice messages into e-mail."
Talk about consolidation! As a consumer, this is extremely convenient. We only will need one phone number, and will have the option of which phone to pick up when all three or more numbers ring at once. For free.
Also, as if it were sent via email, what is said in a voicemail will be transcribed to an email-like database. Not only will this help keep a permanent record of these messages, but it will provide the option to the receiver of reading the message in a setting where listening to a voicemail would be deemed inappropriate.
Back to Google. Now, based on the messages that are transcribed, they will have even more access to their consumers' tendencies. Advertisers will be able to target their desired audience incredibly accurately.
Once again, Google is making moves to weave themselves even deeper into our lives. Not that anyone seems to have a problem with that.
For more information, check out this article courtesy of USA TODAY
Tuesday, September 22, 2009
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